How We Helped a Management Consulting Firm Build Thought Leadership

This post was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a administration consulting firm, features direction to enable electronic, artistic, and experiential marketing agencies scale their functionality and achieve growth. On a quest to cement himself as a assumed leader in the area, MEADE founder and CEO Jeff Meade started out doing work with Affect & Co.

To improve manufacturer recognition and advance his imagined leadership, Influence & Co. labored together with Jeff to create and execute an successful content marketing and advertising system.

Following we applied a content material approach, which include lookup-optimized visitor-contributed information, MEADE was ready to see some impressive outcomes.

Jeff worked with Influence & Co. for two years, and throughout that time, we posted 14 visitor posts in 10 leading publications in his sector. His posts have amassed tens of 1000’s of shares across Fb, Twitter, and Pinterest, and his written content has a social achieve of additional than 6 million.

Just within just the past 12 months, we’ve observed these thrilling wins:

• Jeff’s visitor posts have been revealed in the likes of Entrepreneur, Harvard Business Evaluate Ascend, and Advertisement Age.

Entrepreneur, Harvard Business Review, and Ad Age

• Jeff’s Harvard Organization Assessment Ascend report has created more than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A guest publish posted in Entrepreneur has garnered a lot more than 6,600 shares, and leads frequently point out this post when communicating with MEADE.

Entrepreneur article has generated more than 6,600 social shares• All round, the material we’ve produced together:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To understand far more about how we have helped providers get to their objectives with content advertising and marketing, check out out extra of our case scientific tests beneath!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.

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